Insights For Good
At Mazars, we seek to look more closely at what really matters for businesses today in a world of complex, accelerated change. We believe that what matters to companies and their stakeholders has shifted drastically in the past few decades, and we are convinced that we can shine light on solutions to these challenges, but also we want to open up these critical debates to discussion with our entire ecosystem. This is why we invite you to discover all our content which has been divided into three central sub-themes:
As auditors and advisors, our role is to help our clients grow responsibly in an inclusive, ethical and transparent manner, and with purpose, for the long term. As an international firm, we also need to walk the talk: we need to grow sustainably and apply to ourselves the same discipline that is expected from our clients.
Innovating to Thrive
Forward looking organisations are the ones that will succeed. We believe innovation and the ability to transform are going to be key differentiators, for us and for our clients. When we think about technology, getting and staying one step ahead to better serve all stakeholders should be the primary goal.
Winning Over Complexity
The world is changing rapidly, and this is having unpredictable consequences for individuals, companies, governments and society. For our clients, our regulators and ourselves, the question now becomes how to absorb this fast pace of change, master the increasing complexity and capture the opportunities, in a way that brings long-term benefits for businesses and their entire ecosystem.
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By focusing on these three areas of importance, for which we can bring sustainable, smart and purposeful solutions to our clients and stakeholders, we are committed to being #MazarsForGood. As international auditors and advisors, and global citizens, we are dedicated to having a positive impact on the modern world and communities in which we operate on all levels: through providing quality services to our clients to help them achieve sustainable growth, enabling our talented people to reach their highest potential, and contributing to the public debate with positive insights for the future.
Using Blockchain to Promote Trust in the Hospitality Industry
Many hospitality organisations already have several processes in place to deal with the European Union’s General Data Protection Regulation (GDPR) that came into effect in May 2018. GDPR has impacted the collection and processing of European citizens’ personal data globally; yet, the increased use of AI adds a further level of complexity that needs careful management going forward.
Blockchain is one technology that is emerging in a way not only to help take the complexity out of AI data use, but also to promote greater trust. Essentially, blockchain is a public digital ledger of transactions. The transactions or ‘blocks’ are held in a database and information cannot be altered, which makes it secure. While information is accessible, it is not stored in one place which means it is less vulnerable to cyber-attack. The information is also time-stamped, so it is both traceable and transparent.
How the Hospitality Industry can Implement a more AI-focused Strategy
The key to this process will be knowing how much information target audiences are prepared to share. Based on our own findings*, generally travellers are willing to share their food preferences and their travel preferences with the hotel and its partners. Chinese upper-class leisure travellers are much more open to sharing private information such as their hobbies, geolocation during travels, job description, social media profiles, access to personal mobile applications, as well as access to their personal photo gallery.
The Four Pillars of AI Transformation in the Hospitality Industry
Based on our own involvement and research of the industry** we have articulated what such transformation looks like in the form of four pillars.
Three ways technology is set to impact the global automotive industry
“5G will reshape most industries”
Technology and Digitalisation in Transport & Logistics
One of the most important disruptions facing transport & logistics (T&L) companies is technology and digitalisation. Developments in technology provide uncertainty but also many opportunities for T&L organisations. The difference between the leaders and laggards in this industry will be in the ability to embrace these disruptions. Knowing where the benefits and risks are and how to leverage those begins by understanding the impacts.
Who Owns the Data?
In their article The Data Science Revolution That’s Transforming Aviation on Forbes.com, Sebastien Maire and Chris Spafford stated that: